Last week Thom Rainer started his two-part feature article on the "World of the U4s." This week he wraps up his look at this fascinating unchurched group. Read how this group, though resistant to religion, still views Jesus with a degree of reverence.
His researchers have found that it is not so much the person of Christ they resist, as it is the followers they encounter. What would it take to get them to visit your church? You might be surprised how simple that could be. You will also learn how certain attitudes and words from Christians turn them off completely.
In this issue, you'll find a Research Bit from Dr. Rainer's book, "Surprising Insights from the Unchurched," that shows how important doctrinal beliefs are to people when they are looking for a church to attend.
We have also provided links to a number of articles we hope you will find both enlightening and helpful. Looking for ways to help your church members become less evangelically challenged? Concerned about the proper way to respond to personal attacks? Let us guide you to where you can find answers.
As always, we invite your comments and suggestions. Let us know how we can better serve you and help you grow healthy ministries.
God's blessings on your ministry!
Tom Harper
Publisher, Church Central Associates
