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It is a sin to be good if God has called us to be great.

Christians refer to Matthew 28:18-20 as the Great Commission, not the Good Commission. Jesus himself said that the words we read in Matthew 22:37 and 39 are the Great Commandments, not the Good Commandments. And the apostle Paul did not call love something that is good; instead, he said "the greatest of these is love" (1 Cor. 13: 13, emphasis added).

The power of seeking to be great rather than good became clear when I read Jim Collins's book "Good to Great: Why Some Companies Make the Leap . . . and Others Don't." Collins began with the opening line: "Good is the enemy of great."

With the encouragement of my publisher I elected to write a book on churches, modeled on the "Good to Great" framework. "Breakout Churches" is the result of that endeavor and it is a book inspired by "Good to Great." My research team and I borrowed the research process, the structure and outline of the book, and the architecture of its ideas as the blueprint for our work.

I want to share with you some of our findings in what turned out to be our most laborious research project to date.

The difficulties in finding great churches

Think of some criteria to measure great churches. Attendance increases? Number of conversions? Impact on culture? Transformed lives? If you have settled on one or more criteria, name 50 churches that would meet them. Can you name 40 churches? 30?

Let's make the search more difficult. Think of churches that meet your "great" criteria after being a so-so church for many years. In other words, discover some churches that have made the leap to greatness.

Let's make the test even more problematic. Name all the churches that have made the transition without changing the senior pastor or senior minister. In other words, the church broke out under the same leadership.

If you are having trouble naming several such churches, you have a taste of the difficulties the research team encountered in this project. We believe, quite simply, that there are very few breakout churches in America. In fact, although we have data on thousands of churches, we found only 13 churches that survived the rigorous screening. But the lessons we learned from these churches are priceless.

Following the research methodology used by Collins in "Good to Great," we compared the 13 churches we found with a carefully selected control group of churches that failed to make the leap. The factors distinguishing one group from the other fascinated our team.

The breakout churches had a clearly identified point at which they began to experience significant growth. Drawing upon the "Good to Great" terminology of "transition point," we called this juncture the "breakout point." We then took the five years preceding and the five years following the breakout point and compared the same years with the direct comparison churches.

For the five years prior to breakout, all of the churches were struggling to stay even in worship attendance. Then the difference between the two groups is dramatic. The average worship attendance of the comparison churches declined for the next five years, while in the breakout churches it increased 71 percent.

How did churches with very unremarkable pasts become great churches? What took place in these fellowships that made them so extraordinary? How did these churches make the leap when more than 90 percent of American churches did not come close to doing so?

Can a good but plodding church become a great church? We believe the answer is an unequivocal yes. We hope the following articles we will be sending you inspire you to move your church to greatness.

But before we get too caught up in the details, let's hear from one church that made the transition-but not without a great sacrifice at great cost.

The temple church faces the cost of making the leap

The Temple Church opened its doors for its first worship service at the American Baptist Theological Seminary in Nashville, Tenn., in 1977. The congregation subsequently met in two other borrowed facilities before constructing its own buildings in 1980. The founding pastor was Bishop Michael Lee Graves.

By most standards, The Temple Church was successful from its inception. Growth was steady, if not spectacular, in the early years. A Christian private school began. An adjunctive ministry, Samaritan's Ministries, reached out to the inner city of North Nashville by providing nutritional support for the hungry, medical assistance, spiritual and psychological counseling, and educational and vocational training. One leader in the community credited The Temple Church with playing a major role in reducing drug and gang violence in the area.

The list of Temple's ministries exceeded 50 and was growing. The church was one of the most respected African-American churches in the early 1980s. A multimillion-dollar facility was complete. The members began to see their identity with the church as a banner of prestige. The Temple Church, by most standards, was making a difference. Then the crash came.

As researcher George P. Lee discovered, not many people recognized that a crash had taken place. True, worship attendance declined from 1,000 in 1984 to 880 in 1985. But Bishop Graves, the only person to sense trouble, felt the decline in attendance was only symptomatic of greater problems.

"There was a sense of apathy growing among the members," Graves reflected. More important, he sensed that God's vision for The Temple Church was for it to be a multiracial, multiethnic church for people of all socioeconomic classes. Yet by 1985 the church was the home largely of middle- and upper-middle-class African Americans.

"The vision of The Temple Church was a vision of encompassing all races, ethnic groups, and nationalities," said Graves. "I never intended for Temple to become a bourgeois congregation of Afrocentric believers. I wanted to affirm our heritage as African Americans while reaching the global community for Christ."

Graves received little comfort from his peers in the ministry. Most of them could not understand why he was so restless. One pastor chastised him, "Graves, if you don't build the rest of your vision, you've achieved more than any of us. Be grateful."

To an outsider, the attendance plateau could be easily explained by the lack of worship space. But Bishop Graves knew the problem went much deeper. He keenly desired to lead in the building of a larger sanctuary, but his suggestions met stiff resistance from many key leaders. They knew that the larger facility would make room for people who were not like them.

A group of 300 church members met with Graves on numerous occasions, hoping to change his mind. This opposition group threatened to withdraw their significant financial support from the church if their demands were not met. After much prayer, Graves decided to hold the course and build the new sanctuary. The entire leadership group left the church.

Graves was devastated. He describes this period as one of "anguish and doubt." He attempted to no avail to reach out to those who left the church. Because of the reduced financial resources in the church, many ministries ceased operation. Even the Temple Academy closed after a decade of ministry.

The bishop internalized his pain and became physically ill. He was hospitalized for weeks at a time. His family physician encouraged him to retire from pastoral ministry, but he refused to stray from the vision God had given him for the church. Eventually his health returned and the church recovered from its losses of members, leaders and money.

The Temple Church began the transition to greatness. The crisis in the church reached its peak in 1989 when attendance reached a 10-year low of 710. In 1990 attendance moved up slightly to 750, and a classic breakout point became obvious.

Over the next 12 years the church's membership grew to 3,000, with more than 2,000 in worship attendance, and the number of ministries to the community became greater than ever. A good church became a great church without changing pastoral leadership.

Today the dream of Bishop Michael Graves is a reality. The Temple church is a multiracial, multiethnic church reaching across all socioeconomic lines. The pastor simply would not be deterred from the vision. This determination and focus came at no small cost to Michael Graves. But as we saw frequently in our research, moving to greatness is never easy. As many of the leaders we interviewed told us, the transition often involves great pain.

Thom S. Rainer, Ph.D., is president of Church Central Associates LLC and founding dean of the Billy Graham School of Missions, Evangelism and Church Growth at Southern Baptist Theological Seminary. Considered one of the leading experts on the church today, he is the author or co-author of 16 books on the church and has written articles or reviews for more than 30 publications. Dr. Rainer has also served as a pastor and interim pastor in 10 churches and has consulted with more than 300 churches, denominational entities and religious organizations.

Dr. Rainer's book "Breakout Churches" (Zondervan) is available on ChurchCentral.com and at most Christian retailers.

 

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